Privacy & Security
Fires & Fireplaces Direct is committed to preserving the privacy of all visitors to our website and takes its responsibilities regarding the security of customer information very seriously. Please read the following privacy policy to understand how we use and protect the information that you provide to us.
In using the Fires & Fireplaces Direct web site, you consent to the collection, use and transfer of this your information under the terms of this policy. If you have any further questions about our privacy policy or its implementation, please contact us. If we decide to change our privacy policy, we will post those changes on this page so that you are always aware of what information we collect, how we use it and in what circumstances we disclose it.
Information That We Collect From You
When you visit, register or order products on the Fires & Fireplaces Direct website you may be asked to provide certain information about yourself including your name, address, telephone numbers, email address as well as credit or debit card information.
To maintain customer service standards and to assist staff training, we may record and monitor incoming calls.
Use and Disclosure of Your Information
Your information will enable us to provide you with access to all parts of our website and to supply the goods you have requested. It will also enable us to respond quickly, send invoices and to contact you where necessary concerning your order. We use tracking software to monitor customer traffic patterns and site usage to help us develop the design and layout of the site to better meet the needs of visitors to Fires & Fireplaces Direct.co.uk. This software does not enable us to capture any personally identifying information disclosure to third parties.
In particular, we may use your information to contact you for your views on our services and to notify you occasionally about important changes or developments to the website or our services. Further, where you have joined the Fires & Fireplaces Direct.co.uk newsletter service, you will receive any latest news products and information which may be of interest to you If you wish to unsubscribe to this service, you can opt out at any time by clicking the unsubscribe link at the foot of each e-mail newsletter.
The information you provide to us may be given to third parties who act for us for the purposes of fulfil and delivering orders, or for other purposes approved by you. We never disclose information to any other person or organisation without your consent unless there is an emergency situation that requires it or we are legally required to do so.
Finally, if our business enters into a joint venture with or is sold to or merged with another business entity, your information may be disclosed to our new business partners or owners.
Security and Data Retention
We employ security measures to protect your information from access by unauthorised persons and against unlawful processing, accidental loss, destruction and damage. We will retain your information for a reasonable period or as long as the law requires.
Accessing and Updating
You are entitled to see the information held about you and you may ask us to make any necessary changes to ensure that it is accurate and kept up to date. If you wish to do this, please contact us at info@firesandfireplacesdirect.co.uk. We are entitled by law to charge a fee of £10 to meet our costs in providing you with details of the information we hold about you.
Contact
All comments, queries and requests relating to our use of your information are welcomed and should be addressed to info@firesandfireplacesdirect.co.uk.



